by answermaven | Aug 21, 2013 | Business, Information Management, Strategic Social Media
In my fifth year of business as Answer Maven, I am still evolving. While my business is concentrated on content and content management the nuances of client service in that broader category are numerous. In addition, I recently went through a move to a new...
by answermaven | Jan 22, 2013 | Information Professionals, Knowledge Management, Strategic Planning, Strategic Social Media, Technology
I ran across this article, “Social Media Will Be Primary Channel for Engaging Customers, CEOs Predict” in Media Post. Besides feeling as though the headline might be more effective if rearranged the article has some some interesting statistics. 1700 CEOs were...
by answermaven | Nov 9, 2012 | Business, Marketing, Strategic Planning, Strategic Social Media
As an information professional my work is driven by the information needs of my clients. Lately, I’ve been offering a lot of advise about using social media to create engagement and establish credibility. For some social media managers content is king and frequency is...
by answermaven | Aug 20, 2012 | Digitization, Strategic Planning, Strategic Social Media, Technology
Offering strategic social media services requires an ongoing investment in understanding the various social media channels available and their expected effectiveness.If I were just participating in social media for my own benefit this need for education would not be a...
by answermaven | Mar 22, 2012 | Business, Legal Issues, Strategic Planning, Strategic Social Media
I admit, I only set up a Pinterest account in order to test the functionality and possibilities for one of my strategic social media clients. Our strategy was to use the space to post their own visual content and to follow “boards” that were relative to their areas of...
by answermaven | Mar 5, 2012 | Information Professionals, Legal Issues, legal research, Strategic Social Media
In reading “4 in 10 Law Firms Report Landing New Clients Through Blogging and Other Social Media” I was struck by the shift that has occurred in the world of law as related to social media. The shift to doing more than blogging has been interesting to watch. ...