Beyond Keywords to the Valuable Professional: Essential to Business Decisions

February 1, 2012

The write-up “Can Search Replace the Perfect Secretary?” is a bit older but is still worth some reflection. Critical business decisions are being made without proper time, reflection, or even the correct data in hand.

The write-up provides a reflection on several reports related to the importance of finding information for business decisions. In a report by the Economic Intelligence Unit one very significant reiterated the importance of the need to find the right data in a timely fashion.

Almost half the businesses surveyed for the Economist Intelligence Unit report Game Changer say that the complexity of the environments in which they operate have forced them to extend decision making times over the past five years, with only about a fifth saying that times have fallen. They’re reasonably confident about collecting and analysing data, but much less comfortable when it comes to making decisions based on it.

In short, so much information exists that it hard to trust that the “right” information has been located and thus a decision takes more time. Most knowledge workers can search within the enterprise but it is not efficient searching and it may not be the most accurate.  And while the promise of “keyword” searching is grand, the more valuable investment is that of a knowledgeable information professional.

Constance Ard, February 1, 2012


As Google Goes, So Goes the World: Relevance in Search Loses Ground

January 12, 2012

In Wired’s With Search+, Google Fires Another Shot at Facebook, the author unwittingly summarizes the reason for the play.

The desire to displace Facebook leaves Google scrambling for plays that will allow them to become the “social” space and drive the growth of their business. Those in the know understand that their business is not search.

Thus I find inaccuracy in the following statement by the author:

Launched Tuesday, Google’s new Search+ initiative integrates results culled from your Google+ social network connections into Google search queries, a major step into providing relevant social content into the company’s namesake product.

Doing a search for myself this morning, I find that the relevant information that I would desire was driven down the page of results by “social” results.  As an information professional I see this latest play by Google as an indication that relevance for the average user is now being defined by Google Search, not relevant information.

So Google+, social search, and Google are making great strides to promote their business but the notion that these results are relevant are laughable to a serious seeker of information.   I shall laugh my way to more effective search engines such as  Yandex, duckduckgo and even Bing.

Constance Ard, January 12, 2012


Social Media Meets Intelligence Analysts aka Librarians

November 15, 2011

It’s hard not to take the opportunity to discuss the recent AP Exclusive: CIA Tracks Revolt by Tweet, Facebook. Librarians have hooked this live fish and held it up as the prize winner. And I agree this is a great example of the power of librarians.

I want to take a step back and talk about why the work that this particular team is important.

1) Open Source Content Through Social Media

Focusing on the wealth of information made available through Twitter and Facebook truly takes an expert because they have to be able to sift out the garbage effectively.  And while software can help it takes the human analyst to make a proper and accurate interpretation.

2) It’s not just th information skills that matter.

The article focused on the necessity to be proficient in foreign languages too.  Again geotagging could be helpful but its unreliable. In addition, it takes the human element to discern connotations in language.

3) It’s the complete picture analysis that matters.

Without context gathered from additional open source items such as news stories, the lone tweet is not useful.

From Arabic to Mandarin, from an angry tweet to a thoughtful blog, the analysts gather the information, often in a native tongue. They cross-reference it with a local newspaper or a clandestinely intercepted phone conversation. From there, they build a picture sought by the highest levels at the White House. There might be a real-time peek, for example, at the mood of a region after the Navy SEAL raid that killed Osama bin Laden, or perhaps a prediction of which Mideast nation seems ripe for revolt.

It is encouraging to note that the director, Doug Naquin of the center is confident that the team ” will find a way to adapt, as the enemy does.”

Constance Ard November 15, 2011


Slow and Steady: The Smart Approach to Legal KM

October 27, 2011

The House of Butter alerted me an interesting tidbit in “WK Buys Online Legal KM Outfit “Legal Intelligence”.  It was a little unclear from HOB’s writeup exactly which unit had made the acquisition so I went to the direct source of the PR release and filled in the blanks just a bit more.

Kluwer Netherlands, a unit of the global information service provider Wolters Kluwer, has taken over Legal Intelligence.

In my experience Wolters Kluwer has been careful with their acquisitions and methodical about the changes to service in acquired properties.  This new venture takes WK into a the arena with the vendors in a space that seems to have lacking some significant investment in one particular area: basic customer service.

Chances are that customers seeking a reliable system will benefit from WK’s investment.  Some infusion of cash to push innovation and a pretty solid customer service reputation bodes well.

Constance Ard October 26, 2011

 


Electronic Vertical Files: Making Online Research Easy

August 3, 2011

It looks like there is another gem referenced in Stephen E. Arnold’s Beyond Search Blog. An article  earlier this week: New Business Service Debuts: TheCardline.com caught my attention.

This time Beyond Search has alerted us to TheCardline.com  From what I can see, this source has a backfile of information about prepaid credit cards, what they are, what they cost and who, if anybody is regulating them.

What I found interesting about the Beyond Search writeup was the discussion about using prepaid cards as a control cost measure.  So I went directly to the source.

It is indeed a true vertical file. The depth of the research in this new service is impressive.  This resource goes beyond the snippets you get from sites whose main purpose is to sell prepaid cards.  While Quasar Capital Advisors seems to be using the service for a unique method of advertising,  I appreciate the approach.

Using information from relevant, high value open source documents to build a file of information that saves researchers time  is a good new approach.  I would love to see more of these subject specific vertical files.

Constance Ard, August 3, 2011

 


Open Source Search Conference

May 18, 2010

The news is out:  Lucid Imagination is sponsoring an Open Source Search Conference in Boston October 7-8, 2010.

You can get the details by reading this entry on Stephen E. Arnold’s blog.  Or go directly to the horse’s mouth to submit your proposal for a paper at: http://lucenerevolution.com/

Note: I am working on the planning for the conference but I paid myself to write this blog post.  It wasn’t part of my tasks this week.

 


Challenges of Managing Information: Gaps between Using Technology and Understanding the Infrastructure

April 12, 2010

Sometimes, during this world of electronically created and electronically stored information it’s easy to overlook the full range of challenges presented in information management.  Last week I was reminded of the vast array of considerations necessary for creating, maintaining and retrieving information in multiple formats.

  1. I spent time considering the best methods for an internal digitization project.
  2. I received a call during a whirlwind trip to Silicon Valley that the new roof had leaked right above my desk and thus right above some very delicate materials that I had pulled to be sent for conservation treatment.
  3. Sample search corpus

    During dinner in the Silicon Valley my companions asked me what the best method was for conducting a search corpus.

With those three activities being but a miniscule illustration of the challenges of managing information I wonder if technologists and information professionals are really working cooperatively to meet the challenges.

It was truly the dinner conversation that made me think more deeply about the capabilities and communications of information professionals.  When I was asked if the majority of current information school/library school students were trained as well as they should be on some of the more technical issues in managing information; I  had to say probably not.

Granted, I may be underinformed, I know that several I-Schools are doing a really good job of introducing more technology into the curriculum.  However, after two years of consulting and seeing the front lines of organizational challenges in managing information and advising clients on retrieval of information, I think some gaps exist.

The tech guys that were asking me about the search corpus were pleased to discover that sophisticated and/or simple search methods could be employed for the activity.  They did seem a bit surprised for this demonstration to work, the information being searched had to be a known set.  I analogized for them, saying that if I were testing a search system for Kentucky legal materials, I would conduct a search on summary judgment.  If  Steelvest wasn’t retrieved, that would be a failure.

I think using technology is  a strong focus in I-schools now.  I think a gap exists in understanding the power of search methods within those technologies.  I know I didn’t pay enough attention during the Reference course, because I often forget the best sources to use for known questions. (That’s why I call a great reference librarian, when I really need something.) The problem of using appropriate search techniques, in any technical search solution, is similar.

It is so easy, for even professionals, to type in a few keywords and get results.  It puts a great trust in the creators of the search engines in understanding Boolean structure and creating the algorithms that work.  Information professionals using those search engines are also given a great deal of trust in that they are searching within the right context and or database and they know what they are seeking.  That is the major challenge of information retrieval.

Are we seeking content from the correct bucket?

Is the search structured correctly?

Did the search engine programmers test the structured searches thoroughly with a well established corpus?

If we can answer yes to those questions, the challenges of managing information are made that much easier.  If you don’t know the answer to those questions and you don’t understand what information should be retrieved, problems exist.

In this age of global electronic information and the joy of Google, information professionals must be informed about more than keywords.  We must understand the technical structure and the body of information behind search solutions.  That knowledge is the emerging challenge of information management and retrieval.


Search and E-Discovery

March 29, 2010

Yesterday, I met with a client about a possible Open Source Search Project.  Today I’m meeting with some folks to talk about E-Discovery.

SEARCHThe thought that is on repeat in my head is that Search is perhaps the most critical component for cost-effective e-Discovery.  Indexing, proper planning and all the other elements of e-discovery are important.  The truth is that when it’s time to produce, the search mechanism is the best tool to produce the right stuff in the quickest manner possible.

So, I wonder how open source search will impact e-discovery.  These two processes are growing in importance and application.  Even small businesses have ESI that are subject to e-discovery.  Will Open Source search provide an affordable option for those small businesses that can’t afford the Kroll and Applied Discovery options?

It’s certainly a possibility.  MIKE 2.0 is offering some Open Source Solutions for e-discovery.  And IT geeks everywhere have access to Open Source Codes to help with the backend grunt work.

I will continue to explore Open Source Search and its implications and impacts on e-discovery.  If you have suggestions on sources I should not miss please leave a comment.  These two applications are complex and an early morning thought after a weekend of exploration is just not enough.

Author’s Note:  The mention of a commercial or open source application in this post does not constitute and endorsement.  I have received no incentives to write this post.


Aiming for the Gold: Legal Research Training

February 23, 2010

In late March, I will be presenting to the Fayette County Bar Association on the topic of Online Research Tools with an emphasis on free sources.  Yesterday, during a stimulating lunch conversation a fellow law firm librarian and I discussed the disparity between legal research in law school and law firms.

These two things have caused me to wonder if there is one way to influence the behavior of future attorneys and get researchers to  concentrate on cost-effective research?  Now my initial idea was to show the actual retail costs of a search to law students. The sticker shock in context of what they actually did should open eyes to possibilities.  Of course it could also scare them into a whole where they refused to reach beyond the easy, cheap results to find the unearthed gem even when it was essential to their work.

Now granted, I know next to nothing to how various law schools teach legal research.  The methods are probably as varied as the schools themselves.  What I do know, is that as a former firm librarian, bills that were beyond control in retail costs were shown to young associates and even partners, as warranted.  This simple demonstration of the cost of information was an effective means to getting attorneys signed up for sessions with our vendor training and our own planned training in the firm.  Or getting the attorney to call the library for their in-depth research because we could provide the results cost-effectively and allow them to spend their time analyzing the essential information.

Cost-effectiveness and time are two critical factors in online research for attorneys.  Hunting and pecking for that “free” resource is often not the best method for saving time and money on a project.  So the balance of the two is extremely important.

Firms that complement the in-depth resources offered by LexisNexis and Westlaw with the easy to use and sufficient resources on FastCase are providing a cost-effective tool.

Attorneys may complain about the need to be able to use all these different systems.  The reality is that most providers are taking their cue from Google and making search as easy as filling-in the box.

I personally have mixed feelings about that fill-in-the-box mentality.  If that’s all that we teach our attorneys and legal professionals to do, there’s a danger of mixed data and the reliance on a subset of results that could be lacking.  I’m not saying that the box isn’t great, it is.  What I’m saying is that we need to teach the reality of what it is that is being pulled out when the box is filled.

I’m looking forward to glimpsing WestlawNext in person, beyond this tutorial.  It sounds intriguing with the ease of use and the fill-in-box and the “work like you” concept that West is selling.

Jurisdiction and primary vs. secondary have always, and will, remain key factors in choosing the universe of legal materials that should be searched.   I just wonder how well those universes are defined to young attorneys.  Early in my career, I had an attorney who told me “No more or less than 20 results.”  He defined the universe narrowly, but he expected me to pull from the entire universe the best of what was available.

Aiming for the Gold

The box makes it easy to accept the first 20 as the best 20.  Or if you take the other approach: “I want to see everything that could possibly be relevant’ you have a wealth of organisms within the universe that must be analysed while keeping in mind the costs of the analysis.  To win the Gold in legal research, training should address both costs and time as well as the universe of sources that are and should be used.

Constance Ard February 23, 2010


Buzz Around Analysis

February 22, 2010

Searching Buzz requires more than a box.

Per the request of a client I wrote up an analysis of Google’s Buzz search.  You can read that analysis on the Arnold IT.com Beyond Search blog in the Featured Items section.


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